March 20, 2009

AskItOnline – The Easy Survey Builder


AskItOnline allows anyone to create a survey within seconds. It doesn’t take long to get started with the site. In fact, once you sign up your first survey can be ready to go live within seconds. When you start a new survey, you can select from different types of fields which you drag into the survey creation window. Each field can be edited, so that you can decide how many answer choices you are giving, and what those choices should be. There are different fields for mandatory information, such as name and email. AskItOnline places some limitations on free accounts such as survey length and number of responses while paid accounts can range all the way up to 10,000 responses per month – more than adequate for even large organizations.

The beauty of a service like this is that you can access your surveys anywhere. AskItOnline also makes it easy to analyze the data you collect and all data is tightly secured. Other great features include the ability to style your online surveys using custom CSS and change your account type (up or down) at any time. AskItOnline lets you create great surveys fast and is constantly adding new features. Plans for the future include the ability to create PDF versions of your surveys and add logic to surveys where users can skip past questions based on previous responses.

Practical Uses:

  • Create an online customer satisfaction survey to help you improve your customer service
  • Collect feedback from website users on how they interact with your site
  • Put an employment application online when you’re hiring
  • Create a contact form for any site

Insider Tips:

  • Upgrade to a paid plan to avoid having advertisements or branding embedded within your surveys
  • Use CSS to customize the look of your surveys for a more professional image
  • Create a customized completion message or redirect page to send customers to a specific point when a survey is done
  • Use password protection on your survey for added security

What we liked:

  • There are ten types of survey fields available
  • You can span surveys over multiple pages
  • There are no long-term commitments or hefty prepayments and you can change plans at any time
  • The survey builder is interactive and easy to use

What we didn’t like:

  • With free accounts, surveys are deactivated once they have reached the response limit; there is no option to pay for additional responses as there is with the other accounts
  • There is no storage with the free account


Company Info:

  • Launched: November 2006
  • Privately Held
  • Headquarters: Ontario, Canada
  • Founded by: Kaitlyn McLaclan
  • Web site:


  • Free (two active surveys)
  • Paid services start at $20 per month


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