Businesses which are looking for an all-in-one solution for interacting with customers should strongly consider Ratepoint. The site has an impressive suite of online tools for collecting customer feedback, including product or service reviews and testimonials; resolving disputes; creating surveys and sending out email marketing campaigns.
To get started, import your customer contacts from your existing system. It’s a good idea to group them, as this will make it easier to manage campaigns. For our testers, contact import worked smoothly, though it’s a shame there’s only CSV rather than native import for Outlook, Google Address Book, or Mac Address Book users. Once your contacts are imported, you can send attractive email marketing campaigns to select groups. Ratepoint has a template system, which makes campaign creation easy, though you can also utilize your own pre-existing templates.
Ratepoint integrates well with your site, so you can collect feedback simply by displaying a button on a web page. There are also tools for creating surveys and collecting product and survey reviews. Finally, you can create widgets to display that feedback on your site, making it truly interactive. This is a useful online application for virtually any consumer-oriented business.
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It’s difficult to find one application with all the same features as Ratepoint, but here are some which offer partial functionality
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December 30, 2010
Ratepoint(less) is a futile exercise for consumers. It’s been my experience that if you leave a 1 or 2 point review for a business and if ratepoint accept it, the business will dispute it and ratepoint will remove it.
So my rating of ratepoint is for consumers, you lose out if the business disagrees so ratepoint are pointless. After all, the business pays for their ‘ratings’ so ratepoint have to ensure their ongoing cashflow.
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