Web analytics tools are a dime a dozen, and most of the web-apps already on the market serve their users’ needs quite well. So how does a web-app that tracks website traffic and monitors real-time analytics differentiate itself from the competition? In the case of Seevolution, it does this by targeting web publishers who are attracted more to visual graphics than numbers and statistics. Seevolution is a web-app that utilizes the beauty and functionality of transparent heatmaps as a way to let web publishers know how their sites are faring at any given time.
In less than five minutes, you can sign up for Seevolution and register your domain. Add two-lines of JavaScript code to any page you want to record with Seevolution, and the web-app will immediately begin loading its analytics information onto your website in real time. Head back to Seevolution site, where you can see all the data Seevolution is recording for your site as it comes in. In addition to basic page views and visitor information, Seevolution also tracks the “behavioral data” of your readers through mouse clicks, mouse movements, and data entries. This information is used to create behavioral reports that can be viewed as transparent heatmaps that lay over the top of your site.
For web-novices who are hesitant to use an analytics application for fear that it will be difficult to set up and use, Seevolution walks its new users through the entire set-up process. In fact, it even claims to be easier to set up than Google Analytics. Nonetheless, Seevolution’s heatmap technology is innovative and down right interesting enough that people who already have analytics tools installed on their websites might still be tempted to make the switch.
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