HitTail – Get Help With SEO

HitTail is a tool that publishers can use to improve the SEO on their existing websites. By analyzing the traffic on their sites in real-time, HitTail can provide users with specific lists of the keywords they should be using to boost their position in the search results and grow their organic traffic.

Create a HitTail account and embed the provided tracking code on your website. The code silently records search hits and keyword information, and uses this data to suggest specific topics and keywords you should be using more frequently on your site. The keywords and topics that HitTail suggests can be used in your copy, blog posts, or pay-per-click campaigns. Before you get to that point, however, you might be interested in learning more about the visitors who’ve found your site based on the keywords you already use. HitTail lets you see how visitors have found your website in real-time, and lets you re-create the searches people are running to find your home base online.

In addition to providing you with recommendations on which keywords you should be using, HitTail also offers you information about how the keywords you’re already using are performing on a real-time basis. For example, HitTail can tell you how much of your search traffic is coming from the top 10 keywords used on your site, and you can segment that traffic out by search engine to dig even deeper into the data.

Practical Uses:

• Find out what keywords you should be using in your blog posts
• See what search terms people are using to find your website
• Improve your search engine ranking by using specific keywords on your site
• Increase the number of people who find your site through Google each day

Insider Tips:

• Publishers with older sites may start seeing HitTail’s keyword suggestions within minutes of embedding the code on their sites
• HitTail searches for underperforming longtail keywords
• Users with Pro, Business, and Agency plans can get daily or weekly emails with keyword suggestions
• HitTail pays a 20% commission to affiliates

What we liked:

• Publishers can find out specifically which keywords they should be using based on their existing traffic patterns
• HitTail keeps track of each website’s best performing terms
• Users can watch incoming visitors come to their sites in real-time
• Publishers can use HitTail’s suggestions in their PPC campaigns
• Each HitTail plan includes unlimited domains

What we didn’t like:

• Individual users have to upgrade to Pro plans to differentiate the traffic in their keyword reports by paid or organic search

Alternatives:

• SEOmoz – http://www.seomoz.org
• SerpIQ – http://serpiq.com
• Wordtracker – http://www.wordtracker.com

Company Info:

• Launched: 2006
• Privately Held
• Headquarters: New York, New York
• Founded by: Mike Levin
• Web site: http://www.hittail.com

Costs:

• Personal plan is $9.95/month
• Pro plan is $19.95/month
• Business plan is $39.95/month
• Agency plan is $79.95/month