SocialRank – Find Your Best Followers

Who are your most dedicated Twitter followers, and what type of content are they most likely to engage with? With SocialRank, you can gather in depth insights into the people following your business online, and you can use this information to reward the followers who deserve it the most.

Designed for both individuals and businesses, SocialRank is a platform that provides you with information about your best followers, your most valuable followers (MVFs) and your most engaged followers (MEFs) on Twitter. Sign into SocialRank with Twitter to begin the experience and get access to free monthly reports. SocialRank automatically breaks down your most valuable and most engaged followers each day, week, and month, and you can reach out to those users directly with special rewards or even honorable mentions on your feed. Click the “learning buttons” inside SocialRank’s reports to let the application know when you consider a result particularly good or bad, and the company’s algorithm will learn from your input and provide better results over time.

Users who sign up for premium SocialRank accounts can get even more insight into their top followers. In addition to monthly reports, SocialRank offers daily and weekly reports for premium users. The company also lets those users see their top 100 followers in each category, rather than just the top 10. Finally, premium users get access to demographic breakdowns that show the age, gender, ethnicity, and geographic locations of their top social media followers.

Practical Uses:

• Find out more about your top Twitter followers
• Reward the fans who re-tweet your content the most
• Learn what types of content your followers are interested in seeing

Insider Tips:

• Filter between individuals and brands for additional information about your followers
• Use the “learning buttons” to refine the content that appears in your reports
• SocialRank takes into account whether a follower is verified when determining a user’s Most Valuable Followers

What we liked:

• SocialRank helps brands make better connections with their most important followers
• Demographic data helps brands know who they should target on Twitter
• SocialRank sends monthly reports to all of its users, regardless of pricing plan
• Nonprofit groups can use SocialRank Premium for free

What we didn’t like:

• SocialRank only tracks Twitter followers, as opposed to fans on Facebook or other social platforms

Alternatives:

• Klout – http://klout.com
• Simply Measured – http://simplymeasured.com
• Twitaholic – http://twitaholic.com

Company Info:

• Launched: 2014
• Privately Held
• Headquarters: New York, New York
• Founded by: Alexander Taub and Michael Schonfeld
• Web site: https://www.socialrank.co

Costs:

• SocialRank Premium costs $25 per month