May 2, 2010 – Privacy Meets Social Networking is an application that helps users create, track, and manage their online conversations. More than just a social networking site, bills itself as a comprehensive “social operating system” that allows members to control their own privacy levels to the umpteenth degree. Like Facebook and Twitter, encourages its users to upload videos and photos, add status updates, and communicate with friends in whichever ways they feel most comfortable. What separates from other platforms, however, is the countless ways in which online contacts can be managed for complete and total online security.

Rather than second guessing what you post on your social networking accounts—for fear that the wrong person may see a particular status update or message— users have multiple defined controls that can be used to categorize their online audience in as many ways as they choose. Contacts can be categorized as bi-directional—allowing for two-way communication—or uni-directional, which is when a contact can follow your updates without being allowed to actually send you any messages or replies. The site also features conversation rooms, where you can invite your friends to discuss a particular topic and allow other users to follow your discussions in their own feed.

Despite its complex privacy control settings and abundant features, still manages to remain simple enough for even the least tech-savvy person to use. For anyone who enjoys the social aspects of Twitter and Facebook, but wishes there were more barriers in place to control their online privacy, is a great new platform that definitely fulfills a need within the social networking sphere.

Practical Uses:

  • Share photos and videos with family
  • Connect with business contacts without allowing access to private photos
  • Communicate with colleagues about gossip or work
  • Manage your contacts and share information with only select groups

Insider Tips:

  • Determine the level of access for each user who adds you as a contact
  • Automatic refresh feature ensures new information comes to you right away
  • Use video chat to communicate with contacts in real time
  • See what’s going on in your other social networks without leaving the site
  • Download additional apps from the store

What we liked:

  • has better privacy settings than any other social network available right now
  • Ability to add discussions from public rooms to your news feed
  • Additional apps are continuing to be built for users
  • Video chat feature makes it easy to watch short clips together with your friends

What we didn’t like:

  • Because is still new, there aren’t very many users to connect with yet


Company Info:

  • Launched: February 2010
  • Privately Held
  • Headquarters: San Francisco, California
  • Founded by: Leo Shimizu and David Chen
  • Web site:


  • Free

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