August 21, 2010

Zferral – Reach More Customers

When it comes to growing your company’s customer base and increasing sales, there may be no better way to get people moving than by introducing an incentive program. But for small to medium size companies, the question has always been, where to start? Zferral is an application that has an answer to that, by offering fully customizable online affiliate programs that companies can set up and begin using within just a matter of minutes.

Once you sign up with Zferral and choose a custom URL for your company’s Zferral site, the next step is to begin making your new Zferral page look like your own. Upload a company logo and change the color scheme to better reflect your business, and then start creating your first custom campaign. You can set up a flat rate commission structure that allots a certain price for each referral that your company gets, or create a tiered commission structure where people with more referrals receive higher rates. Once your campaign is set up, you’ll get an automatically generated event call code that can be placed on your website to track and analyze your entire campaign. Zferral offers a number of tools to create text ads, upload banner ads, and make new social media posts, which can be embedded with ease.

As your affiliates grow, you can use Zferral to track, manage, activate, and deactivate their accounts with the push of a button. You can also use Zferral to keep a watchful eye on the commission you’re paying out and track the impressions, conversions, click-thrus, and commissions for all of your ads and campaign. For businesses who’ve never offered an affiliate program before, Zferral is an amazing new application that brings big-business capabilities to companies of all sizes.

Practical Uses:

  • Create an affiliate program for your company
  • Use Facebook and Twitter to spread the word about your business
  • Offer incentives for referring new customers to your site
  • Give your affiliates the tools necessary to increase awareness about your company

Insider Tips:

  • Upload your own colors, logo, and text to your Zferral page
  • Create multiple campaigns to use when testing new business models
  • Upload your own banners and marketing materials
  • Allow your affiliates to login with their Facebook or Twitter accounts

What we liked:

  • All commissions must be approved before payments are made
  • Affiliates can be sorted and filtered in a number of ways
  • Extensive analytics tools make it easy to track usage statistics
  • Companies can set minimum requirements for affiliate payouts

What we didn’t like:

  • Because the site is still so new, a definitive pricing structure has yet to be determined


Company Info:

  • Launched: May 2010 (Beta)
  • Privately Held
  • Headquarters: United States and Poland
  • Founded by: Jeff Epstein and Maciej Zawadzinski
  • Web Site:


  • Pricing and plans are TBD


  1. Thanks for the great review!

    We also wanted to add a few updates: Our API is ready: Companies can fully integrate our software with their own HTML & CSS.

    In addition, we are also integrated with some awesome 3rd party apps: Highrise, Capsule, FreshBooks & MailChimp!

    Thanks again.

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