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June 21, 2011

Marvia – Flexible Templates and Professional Printing

Marvia is a web-app that creates beautiful layouts, so its users don’t have to. The online platform provides all the tools necessary to make and publish newsletters, newspapers, magazines, and marketing materials – even with zero design or layout experience. With Marvia, a newbie user can start turning out professional looking publications in just a few simple clicks.

If your company uses printed materials on a regular basis, then it’s worth checking out Marvia to see if its features could make your life easier. Rather than wasting time and money going back and forth with advertising agencies, designers, and copywriters, sign on to Marvia.com and create a company account that you can manage on your own. Start gathering the logos, images, and text you want to appear in your new company advertisements or flyers and select the template you like best. Marvia’s templates are customizable, which means they will grow, shift, and change based on the photos and text you want placed in your publications. With limited effort, you can create visually stunning documents that are ready to be printed as Certified PDFs.

In addition to helping companies minimize cost and confusion by bringing publishing in-house, Marvia also helps companies stay consistent when it comes to brand messaging. The platform places certain limits on its brand identity templates to discourage users from straying too far away from their company guidelines. For any company that prints newsletters, magazines, advertisements, product sheets, or flyers, Marvia is a fantastic application that can be used to create creative and professional marketing materials in very little time.

Practical Uses:

  • Publish a company newsletter that is sent to all current clients
  • Create a new advertisement to run in your local newspaper
  • Design a flyer to hand out at an upcoming event
  • Print updated product sheets and business cards with your company’s new logo

Insider Tips:

  • The Marvia PublishCloud is hosted on the Adobe InDesign server
  • Marvia’s pricing plans come with unlimited online storage
  • Materials that are hosted on Marvia’s servers can be linked to from any domain
  • Users can send their materials to one of Marvia’s publishing partners to be printed

What we liked:

  • Marvia offers templates for almost any type of published material
  • Templates automatically adjust based on the text and images that a user adds
  • Files are saved in a way that is compatible with the systems that professional printers already use
  • Ad agencies can use Marvia to give their clients more control of the finished product

What we didn’t like:

  • Although Marvia can help companies create new marketing materials, it cannot copyedit those materials in the same way an outside professional could

Alternatives:

Company Info:

  • Launched: May 2008 (Beta)
  • Privately Held
  • Headquarters: Amsterdam, Netherlands
  • Founded by: Steven van Wel, Jons Janssens and Arnoud Haverlag
  • Web site: http://getmarvia.com

Costs:

  • Personal plan is €75/month
  • Basic plan is €150/month
  • Premium plan is €250/month

Comments

  1. This is great! Thanks for reviewing and recommending this site to me. I have been looking for a easy solution on the web to help me produce good marketing materials that is appealing and simple to make. Marvia should serve much of my needs very well.

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