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April 4, 2012

Nogeno – Giving Bands a Professional Edge

Nobody’s going to take your band seriously if your promotional outreach efforts are limited to printed flyers and MySpace posts. That’s why you need Nogeno. The web-based application gives musicians all the tools they need to create their own webpages, promote their music, and sell their songs online.

Quit wasting time working on projects and promotions that aren’t going to get your work noticed, and sign up for Nogeno instead. Create an account by entering your email address, or log in directly through Facebook. If you’ve already got a professional MySpace page or Bandcamp profile, then you can import the information you’ve stored on those sites directly into Nogeno and get set up in your new online home within minutes. Choose the color and style of your new professional page, and link up any social networking accounts you want your fans to have access to. Next up, it’s time to add your tunes. Post your music for free, or require fans to pay for your music through PayPal.

Nogeno integrates with Facebook, which means fans can post music from your site directly onto their Facebook pages – assuming you allow that. You can also embed music on your own Facebook fan page as a way spur interest and increase sales. Musicians who want to be taken seriously for their art need professional-looking websites where they can showcase their talents. Nogeno is an application that streamlines that process, making it possible for web-novices to create polished band websites in mere minutes.

Practical Uses:

  • Create a professional website with information about upcoming concert dates
  • Promote your new album online
  • Sell your most popular songs to fans
  • Give your fans a place to find all your latest recordings and album information

Insider Tips:

  • Nogeno can import profile information from Bandcamp and MySpace
  • Musicians can set their own price when selling music downloads
  • Nogeno processes payments for music downloads through PayPal
  • Facebook users can embed their music on the social networking site

What we liked:

  • Musicians don’t have to know HTML to create professional websites
  • People can actually make money from their music when they use Nogeno
  • Content from Nogeno can easily be embedded and shared on social networking sites
  • Bands can select their own colors and photos to give their pages a unique feel

What we didn’t like:

  • Nogeno’s header shows up at the top of every artist webpage

Alternatives:

Company Info:

  • Launched: 2011 (Beta)
  • Privately Held
  • Headquarters: Israel
  • Founded by: Eyal Yair
  • Web site: http://www.nogeno.com

Costs:

  • Free

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