August 26, 2012 – Straighten Up Your Life

Getting organized is at the top of just about everyone’s to-do list, but there’s a big difference between planning to get organized and actually doing it. is a web-application that aims to help individuals and teams straighten up their lives with color-coded lists and brainstorming tools.

Register for a free account with and you can get started organizing your life right away. Individual users can have up to five “pages” on a single account, and each page can contain multiple to-do lists separated by topic. Add an item to your main to-do list by typing in a brief description of whatever it is you intend to do. To get even more organized, you can add color-coded labels and assign to-do list items to other people in your family or members of your professional team. Drag and drop the individual items on your to-do list to create the order you want, making sure to put the most pressing issues at the top of your list. You can also drag items from one list to another, which is useful when you’ve got multiple lists going on at the same time.

Although is a great tool for work teams, it’s equally useful for families. Moms and dads can create multiple to-do lists to address the needs of their children, their home, and any workplace commitments. They can also assign each other tasks, like picking the kids up from school or mowing the lawn. sends automated email alerts whenever a user has been assigned a new task, letting them edit the task or check-off the item when it’s complete.

Practical Uses:

  • Create a family grocery list
  • Assign tasks to each member of your professional team
  • Keep track of your personal and professional commitments
  • Make sure your husband knows that he needs to buy milk at the store

Insider Tips:

  • Users can have up to five pages during the beta trial phase
  • emails users when they have been added to a page or a task
  • Users can change the names of their pages
  • Individual items can be organized with color-coded labels

What we liked:

  • is extremely flexible
  • People can use for all different types of tasks
  • Teams can use when holding virtual brainstorming sessions
  • Organizing tasks into multiple lists helps keep people organized

What we didn’t like:

  • Because is still new, many upcoming features are not yet supported


Company Info:

  • Privately Held
  • Headquarters: Reading, England
  • Founded by: Safran Ali
  • Web site:


  • Free

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