January 17, 2014

StatMilk – Smarter Sports Analytics

More than 33 million people play fantasy sports in the U.S., spending an average of $111 a month on league related costs. StatMilk is a sports analytics platform that football fanatics can use to place more informed wagers and bets.

StatMilk provides its users with the type of detailed trivia and statistical information that can’t usually be found in the Sunday sports section. Focused primarily on the NFL and NCAA, StatMilk provides you with general statistics on passing efficiencies and team leaders, along with more specific information on who is statistically more likely to come out ahead in a head-to-head matchup. Data can be filtered and segmented in hundreds of different ways to present only the most relevant statistics.

StatMilk puts an end to the meaningless debates and arguments that sports fans have with their friends by providing users with actual data to back up their assertions. In addition to the web-based application, StatMilk also offers mobile apps for smartphone users. These apps are especially useful, since they allow any StatMilk user to carry around all the information necessary to place intelligent wagers and bets on his favorite sports teams at any time.

Practical Uses:

  • Settle an argument over who’s the best NFL quarterback
  • Compare two running backs based on their pre-season performance
  • Place smarter wagers on next week’s NCAA game
  • Quickly find the real-time rankings for your favorite professional teams

Insider Tips:

  • Download the mobile app to use StatMilk on your smartphone
  • StatMilk provides data on every NCAA football team
  • A paid version of the StatMilk app provides users with 10 years of past NCAA stats

What we liked:

  • Users can improve their standings in fantasy football pools
  • Sports data is visualized in a way that makes it easy to understand
  • Mobile tools give users access to data at any time
  • StatMilk can be used by both sports fans and media professionals

What we didn’t like:

  • Nothing


Company Info:

  • Launched: October 2012
  • Privately Held
  • Founded by: Dave Marks
  • Headquarters: Atlanta, Georgia
  • Web site:


  • Free plan

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