November 5, 2014

Mightybell – Bringing Together Small Communities

Popular social networks like Facebook and LinkedIn leave a lot to be desired for users in smaller communities. Mightybell is looking to fill this void, providing tools that small groups can use to organize around specific projects, discussions, and opportunities.

Whether you’re a small business owner, a teacher, or an independent contractor, you can use Mightybell to build deeper connections with your peers and get to know people who can aid in your professional success. “Circles” can be built around companies, topics, or other “unifying” factors. When you join a circle, you’ll be prompted to introduce yourself. This is followed by weekly prompts instructing you to do things like post something you’ve recently learned. User posts are organized into “collections.” Meanwhile, you can communicate with your new contacts in real-time using Mightybell’s in-circle chatting feature.

Companies like Intuit have already started using Mightybell to create online communities for customers in their target markets. By working together with the service and developing custom professional networks, organizations are able to drive meaningful interactions and encourage sharing among the people they serve.

Practical Uses:

  • Get to know other professionals in your industry
  • Meet people who can help your business grow
  • Share information with other members of your community
  • Foster engagement among consumers in your target market

Insider Tips:

  • Circles can be made public or private
  • Host a Google Hangout on Mightybell
  • Publish content that’s viewable only to people in your community
  • Choose whether to host an in-person or virtual event

What we liked:

  • Mightybell connects users around specific content or events
  • Mightybell brings together people with the same goals or needs
  • Organizations can host live chats within their own communities
  • Users can organize around locations or topics

What we didn’t like:

  • Mightybell doesn’t currently have a white label offering


Company Info:

  • Launched: April 2014
  • Privately Held
  • Headquarters: Palo Alto, California
  • Founded by: Gina Bianchini and Matteo Melani
  • Web site:


  • Free to organizations with fewer than 100 members

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