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May 1, 2010

Postling – Unified Social Media Dashboard for Small Business

Postling is a web-app that aims to save small business owners time and frustration by creating an easy way to manage multiple social networking accounts, company blogs, and Twitter feeds in one place. Rather than spending hours each day logging into and out of various accounts and online services, Postling users are able to engage more people in less time by managing all of their online accounts from one centralized platform.

Registering with Postling is as easy as adding your account and login information for all the sites you use to advertise your business. From Twitter to Facebook, Flickr to WordPress, and everything in between, Postling allows you to manage existing accounts on dozens of platforms at once. Your information for all the accounts is stored within the Postling site, eliminating the need to continuously enter logins or passwords in the future. Once you’re all signed up and organized, it’s time to start publishing new content. Create blog posts from within the Postling management system, then click to determine where that post should be published. In an instant, Postling can update your company blog and Facebook fan page, as well as generate Twitter updates with links to your new content.

As comments roll in from online customers and fans, Postling will aggregate the information and post it on your dashboard—keeping you up to date on what’s being said about your company from across the web. Postling also makes it easy to get your employees and co-workers involved in the process, by allowing companies to create multiple user handles with individual control levels to manage what various employees are and are not allowed to access within the site. Overall, Postling works by simplifying social networking for businesses, which makes it an extremely worthwhile application for entrepreneurs to check out.

Practical Uses:

  • Update both your Blogger and WordPress accounts at once
  • Keep your Facebook fans updated on your company’s latest projects
  • Use Twitter to find new clients and customers
  • Track what people are saying about your company in the comments on your blog

Insider Tips:

  • Create individual logins with various access levels for employees and clients
  • Reply to comments left on your blog without leaving the Postling site
  • Designate posting privileges only to certain co-workers
  • Group your social networking accounts by “brand profile” and designate which accounts should be updated with what information

What we liked:

  • Postling saves time by reducing the need to re-post the same information twice
  • Automated cross promotion helps draw readers to your company blog
  • Varying access levels allow companies to create multiple logins for workers to use
  • Postling supports all the most popular social networking sites

What we didn’t like:

  • Nothing

Alternatives:

Company Info:

  • Launched: August 2009
  • Privately Held
  • Headquarters: New York, New York
  • Founded by: David Lifson, Chris Maguire, and Haim Schoppik
  • Web site: http://www.postling.com

Costs:

  • Free for personal and small business users
  • Larger organizations pay $30/month for each additional user or brands

Comments

  1. I have given a try to Postling and it helped me in many ways. The number of social media services Postling connects to is good. I think it might be better if it can connect to other social networks like StumbleUpon, Digg, etc. To be able to manage multiple brands is a nice feature . This would be especially useful for companies with multiple products.

  2. Effedgediex

    czemu nie:)

  3. This is a useful application for individuals and businessess who need to manage several social network accounts. Hopefully it will soon incorporate other social news/media sites that have been popular for some time. It contains some good control features, which could mean company owners that ban their staff the use of social sites on a personal level during office hours will allow their employees some level of access to their social accounts.

    • yek nafar ke ta’ajjob kardeh می‌گه:man itnarafaa ziaad miyaam o har az chand gaahi ham hoseleh mikonam o 30ya30 haat ro ham mikhounam. kaari baa tahlil et nadaaram o kheyli ham az in chizza sar dar nemiyaaram. aslan bezaar bastani moun ro bokhorim!?! vali ye chizzzi in aakharesh gofti keh ye meghdaar baraaye man jaleb boud. ounjaaei keh neveshti rouye sokhan e man ba .!. man mikhaastam bedounam chand nafar az motor e resaaneh ei ye sonnati e amrica in weblog ro mikhounan keh shomaa rouye sokhan et baa ounhaass? faghat baraaye in keh aamaar dastam baasheh miporsam haa. ageh nah shakki nist keh ounhaa taa weblog e shomaa ro nakhounan sar rou baalesh nemizaaran. joun e daadaash shaki nashi haa.!. man doussss daram injaa ro; goftam keh kholaaseh bedouni

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