February 19, 2010

Glue – Social Suggestions for Movies and Books

If you’ve ever found yourself scrolling endlessly through lists of new movies all the while unsure of which one to rent next, then Glue is an online service that might be able to help. Whether you’re buying books, movies, or music, Glue tracks your preferences and delivers customized suggestion lists right to your computer screen. Not only that, but the browser add-on application also lets you subscribe to your friends’ lists, giving you additional suggestions based on the books and movies that other users like most.

By using the Glue browser add-on, you can “rate” books, movies, and music albums automatically when you log on to more than 50 supported websites—including Borders, Amazon, and eBay to name a few—or through the Glue site directly. Based on those ratings, Glue will deliver personalized suggestions lists featuring movie trailers and other pertinent information, so you can decide right away whether the suggested flick—or book or album, as it might be—looks interesting. For even more suggestions, link up with your friends and family on Glue and see which movies and books they are enjoying most.

For users who want to dig even deeper, Glue gives out “stickers” that mark the profiles of the site’s top users. And for any know-it-alls out there, Glue deems one user to be the “guru” of each book, movie, or album—an honor that Glue says must be “worked for” by submitting insightful reviews. If you’re a person who enjoys suggestions lists and often has a hard time making up his or her mind, Glue is an online application that can be both fun and helpful.

Practical Uses:

  • Find out about new movies that you’d enjoy
  • Keep track of which books and movies your friends are watching
  • Submit reviews for your favorite albums
  • Save money by only buying books that you’ll actually like

Insider Tips:

  • Use the Glue browser add-on to get instant suggestions
  • Rate books, movies, and albums while surfing more than 50 online retailers
  • Erase items you don’t want people to know you watched
  • Watch movie trailers seamlessly by using the browser add-on

What we liked:

  • Glue offers an easy way to find movies you might not otherwise check out
  • Ability to rate books and movies without leaving retail websites
  • See what your friends are watching, reading, and listening to
  • Extensive privacy controls make it easy to control what information you shared

What we didn’t like:

  • Glue is purposely secretive about how users can earn certain “stickers” for their profiles
  • The only way to effectively take advantage of Glue is to use the browser add-on. We aren’t big fans of add-ons as they often become a performance drag when visiting sites


Company Info:

  • Launched: October 2009
  • Privately Held
  • Headquarters: New York, New York
  • Founded by: AdaptiveBlue
  • Web site:


  • Free

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