February 18, 2013

Atendy – Get Help Hosting Events


Whatever type of event you’re throwing, there’s a good chance Atendy can help make the planning process easier. Atendy is a one-size-fits-all platform that event hosts can use to invite guests, manage ticket sales, and promote their parties to a wide audience by advertising online.

The specific way that you use Atendy will depend on the type of event you’re throwing. If you’re hosting a black-tie gala, for example, then you’ll need to start by promoting your event and getting people to buy tickets. Add your event to the Atendy platform, making sure to include important details like location, sponsors, and ticket prices. The information you add will be published in the Atendy CMS system, and you can edit it at any time. To boost ticket sales, you’ll need to advertise your event on various websites. Create unique URLs for each website where information about your event will be posted. Atendy’s event promotion links are “smart,” which means you can tell how many sales were generated from each link you passed out. This helps you determine where to focus your energies and spend precious advertising dollars online.

Atendy isn’t just for inviting guests. You can also use the web-app to keep yourself and your keynote speakers organized. Contact your speakers through Atendy, and create interactive schedules based on how you want the event to flow. You can also use the platform when checking guests in on the day of your event, making it easy to see how many guests have arrived and which attendees still need to be accounted for.

Practical Uses:

  • Sell tickets to an upcoming school fundraiser you’re hosting
  • Send an email to the keynote speakers at your conference
  • Discover which websites are directing the most people to your ticket site
  • Require guests to check-in or register when they arrive at your event

Insider Tips:

  • Hosts can send mass emails to all event attendees through platform
  • Atendy processes ticket sales and sends event hosts their money via check or PayPal deposit
  • Event attendees can network through the Atendy app
  • Event organizers own all the attendee data they collect

What we liked:

  • Organizers can find out how many people have arrived at their events, based on check-in data
  • Atendy makes it easy to segment guests by certain demographic factors
  • Event hosts can easily sell tickets to the events they’re hosting
  • Atendy is free to use for people organizing free events

What we didn’t like:

  • Organizers are required to pay Atendy’s fees (along with credit card processing fees) on tickets they end up refunding


Company Info:

  • Launched: September 2012
  • Privately Held
  • Headquarters: Toronto, Canada
  • Founded by: Ahmad Iqbal, Jérôme Jarre, and Christopher Carmichael
  • Web site:


  • Free for free events
  • Atendy charges a 3% plus .99 cent fee for each ticket sold, in addition to standard credit card processing fees

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