ClickTale is a tool that developers can use to maximize conversion rates, improve their website layouts, and optimize the shopping experience for online customers. The in-page analytics tool tracks the mouse moves, clicks, and keystrokes of website visitors, and turns that information into data that can be used to generate heatmaps and other useful charts.
Stop guessing how visitors are interacting with your website, and start tracking instead. Setup ClickTale by adding a few lines of Javascript code to your site, and then sit back while the system gathers its data. ClickTale tracks the movement of your website visitors and turns those mouse movements and keystrokes into actual videos that you can watch. ClickTale uses the data it aggregates from thousands of browsing sessions to create behavior reports, which can be broken down and segmented based on any behavioral business process. For example, online merchants can see whether customers using Firefox browsers are more likely to spend more time on their e-commerce sites than customers using Chrome or Explorer. This information can be useful when pinpointing areas for improvement, or site updates that need to be made ASAP.
Find out why more visitors aren’t filling out your forms and entering your company sweepstakes offers by using ClickTale’s form analytics tools. ClickTale can determine which forms, or lines within forms, take the longest to fill out, and which are most likely to be left blank or cause visitors to leave your site. You can also track the movement of online customers and pinpoint the most frequent causes of abandoned shopping carts and error pages.
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