June 26, 2013

DIRECTR – Becoming a Filmmaking Pro


The proliferation of smartphone cameras means anyone can be a filmmaker these days, but the editing on most home movies leaves something to be desired. DIRECTR fills a void in the marketplace, offering dead simple video directing and editing tools that anyone can use make short films that people will actually want to watch.

What’s your inspiration? With DIRECTR, you can make a beautiful 30-second film about any topic in the world. Scroll through the storyboards created by professional directors until you find an idea that looks like something you’d like to create. You also have the option to direct your own film from scratch. If you’ve chosen the first option, DIRECTR will present you with a basic storyboard that guides you through the filmmaking process scene-by-scene. Follow these directions to collect all the shots necessary to make your film. Set up your shots by copying what you see on the DIRECTR storyboard, then click the camera icon to film your shot directly inside the smartphone app. In some cases, you may want to take multiple shots for a single scene, and then re-watch them later when deciding which shot to use.

When you’re done with filming, click “Finish Movie” and DIRECTR will get to work actually producing your masterpiece. Watch your movie immediately from your smartphone, or share it with friends on Facebook to get their feedback on your work. DIRECTR is an excellent application for people who enjoy making home videos but don’t have the technical skills necessary to turn those videos into actual art.

Practical Uses:

  • Make a “Day in the Life” movie about your baby
  • Add music to the videos your shoot with your smartphone
  • Turn the video you’ve shot of your dog into a 30-second spot
  • Impress your friends with the professional-looking short films you’ve directed

Insider Tips:

  • Download the iPhone app and film footage directly inside the app
  • Browse through storyboards by keyword
  • Share films instantly on Twitter or Facebook
  • Musicians can partner with DIRECTR to get their music featured in clips

What we liked:

  • DIRECTR offers simple instructions that anyone can follow to make short films
  • Users have the option to create their own storyboards
  • DIRECTR lets people customize the text when they use pre-made storyboards
  • Mobile users can upload clips directly from their camera’s roll

What we didn’t like:

  • Nothing


Company Info:

  • Launched: 2012
  • Privately Held
  • Headquarters: Cambridge, Massachusetts
  • Founded by: Max Goldman, Eli Schleifer, Brian Lambert
  • Web site:


  • Free

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