December 16, 2013

dotloop – Keep Everyone In the Loop

Circular objects have no beginning and no end, which is part of the reason why the circle has become such an iconic shape in U.S. culture. Dotloop is a web-based collaboration platform for real estate agents that builds on this iconic imagery, organizing projects into circular “loops” with no loose ends to speak of.

Dotloop provides a clear link between people, documents and tasks, and offers its users a straightforward way to work collaboratively on any project from start to finish. Create an account and make sure everyone else in your office is on board. Whether you’re a realtor managing deal closings or a salesperson bringing in new clients, you can upload the necessary paperwork into dotloop and bring all relevant parties into the “loop.” Make to-do lists for your assistant, post status updates for your client, and post documents for your manager to review. Having all of this information together in a centralized place ensures that every member of the team will stay on-track throughout the project cycle.

Dotloop is a team-oriented app, however that doesn’t mean it foregoes privacy altogether. Users maintain total control over who can see the documents they’ve uploaded until they decide to share those documents with others. The platform also offers advanced features like online negotiation tools and e-signature capabilities, allowing professionals to collect legally binding electronic signatures on their mobile devices.

Practical Uses:

  • Get documents signed electronically, without having to deliver paperwork by hand
  • Create a to-do list for your secretary
  • Make sure your vendors understand when their assistance is necessary
  • Work on group projects when you’re outside the office

Insider Tips:

  • Edit documents from within the dotloop platform
  • Attach PDF documents while sharing files with other users in a loop
  • Archive the loop when a project is complete
  • Premium users can host in-person signing sessions

What we liked:

  • Dotloop’s dashboards give users real-time access to the latest project developments
  • Businesses that use dotloop will spend less money on paper and printing costs
  • Professionals can collect signatures electronically through the dotloop platform
  • Employers get insight into every aspect of their businesses

What we didn’t like:

  • Documents in a loop and the loop itself can never be deleted


Company Info:

  • Launched: 2009
  • Privately Held
  • Headquarters: Cincinnati, Ohio
  • Founded by: Austin Allison
  • Web site:


  • $15 per month, per agent

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