January 12, 2015

Cucumbertown – Social Networking for Chefs

If you know how to bake, barbecue, and baste, and you can deglaze, dredge, and dice in your sleep, then Cucumbertown is a network you’ll probably be interested in checking out. A social platform designed for cooks and chefs of all skill levels, Cucumbertown is a place to follow fellow cooks, showcase culinary creations, and cultivate a loyal fan base online.

When you sign up for Cucumbertown, the first thing you’ll notice are the spectacular images. Search for recipes by genre or cooks by name, and post photographs of your favorite kitchen creations. You can “follow” any cooks whose work you admire and review detailed directions for whipping up their most popular dishes. In some cases, a chef may post a photo of a dish without including the recipe. Simply click the “Request Recipe” button, and Cucumbertown will send that user a note asking him or her to publish the recipe for eager fans like yourself. You can comment on recipes or click the “Crave” button alongside anything that looks especially delicious.

Cucumbertown also serves as a place where you can publish an unlimited number of recipes; a popular way to gain a following on this social network. When you’ve published enough content, Cucumbertown will provide you with you own domain name. This is a great way to differentiate yourself from other chefs on the network, and it can help you become viewed as an “authority” on certain subjects or types of cooking (for example, baking) within the Cucumbertown community.

Practical Uses:

  • Publish your favorite recipes
  • Browse recipes from amateur chefs
  • Access detailed cooking tips from industry professionals
  • Help other people improve their cooking skills

Insider Tips:

  • Rate your favorite recipe submissions
  • Include detailed tips to help fans recreate the recipes you post
  • Upload photos to ensure your recipes stand out
  • Sign up for notifications when your friends publish new recipes

What we liked:

  • It’s easier to post recipes on Cucumbertown than on blogging platforms like Tumblr
  • Users can quickly write and format complicated recipes using the platform’s tools
  • Cucumbertown gives users an easy way to follow their favorite cooks
  • People can review the recipes they’ve found on Cucumbertown

What we didn’t like:

  • Nothing


Company Info:

  • Launched: October 2012
  • Privately Held
  • Headquarters: Mountain View, California
  • Founded by: Cherian Thomas and Dan Hauk
  • Web site:


  • Free

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