January 27, 2011

Profitably – Grow Your Business

Looking for new ways to help your business grow and expand in a difficult economy? Profitably has the answer. A web-app designed to help accountants, bookkeepers, non-profits, web designers, and entrepreneurs analyze the finances of the companies they own and work for, Profitably offers simplified tools that anyone can use. For QuickBooks users, specifically, Profitably is able to take the financial data that’s already been logged into QuickBooks’ system to create actionable recommendations that can help businesses cut costs and increase revenues right away.

When you don’t have the money to hire a money whiz to analyze your company’s financial outlook on a full time basis, Profitably is the next best thing. By signing in with a free Intuit Workplace account, you can let Profitably view and analyze your banking information without ever handing over any important account numbers or banking site passwords. Seconds after logging in for the very first time, you’ll see a chart with customer data and sales volume information culled directly from your QuickBooks account. From this graph, it’s easy to see which clients are bringing in the most and least profit for your company. Click on a particularly unprofitable client for an instant analysis and actual recommendations on how your can turn the situation around.

With its bevy of “finance automation” tools, Profitably makes it easy for business owners and CFOs to sit back and relax while it handles the type of financial work and data sorting that usually takes hours to perform. Profitably delivers more graphs, charts, and spreadsheets than any small business owner could dream of creating on his own, making the web-app an excellent tools for time-starved businesses looking for more ideas on how to grow their revenues.

Practical Uses:

  • Determine which clients are your most and least profitable
  • Understand where all the money is going at your company
  • Find out who isn’t bringing in enough money to justify his or her employment
  • Save money by analyzing your company’s finances on an in-house basis

Insider Tips:

  • Integrate your Profitably account with QuickBooks
  • Safely sign in with Intuit Workplace to avoid giving Profitably your account information
  • View transactions by client or vendor
  • Dashboard analysis details will update as new financial data becomes available

What we liked:

  • Profitably gives small businesses the same tools as Fortune 500 companies
  • Users can get started in minutes, without inputting any bank account numbers
  • Profitability creates individual P&L statements for every customer you serve
  • Integration with QuickBooks is completely seamless

What we didn’t like:

  • Profitably offers more charts and graphs than most small business owners will ever have time to read through and digest


Company Info:

  • Launched: September 2010
  • Privately Held
  • Headquarters: New York, New York
  • Founded by: Adam Neary and Francis Hwang
  • Web site:


  • 14-day free trial
  • $64.99 per month

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