Online customers tend to be fickle by nature, but larger trends in sentiment or opinion should never be ignored. Temper is a web-based tool that businesses can use to keep a pulse on their customers’ feelings. This information can then be used to make adjustments and measure how minor changes to the user experience impact overall customer satisfaction rates.
Stop trying to guess what’s causing so many online shoppers to leave your e-commerce website before completing their purchases and start digging for the truth. Once you sign up for Temper, you can create a question that’s meant to help identify an area, interaction, page, or online feature that customers would like to see improved. Chose whether to solicit feedback in the form of a tab (which sits at the bottom right corner of any page you put it on), inline (which sits within a page, directly next to a specific item or feature), or inside your email newsletters. Choose your widget, enter your question, and then copy/paste the provided code. Temper will handle the rest.
Within minutes of the widget appearing on your website, you’ll have access to real-time ratings and insights from actual customers. Track user data along with responses, display the most recent ratings you’ve collected on a public page, collect comments and feedback with each rating, and make minor adjustments to your website based on the information you receive. Once you’ve implemented those changes, you can create a new question to see whether the changes you have made have had any impact on overall customer sentiment. If all goes as planned, the feedback you receive should continue to improve as you refine your website (and adjust the user experience) over time.
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